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Online Public Access Catalogue

题名/责任者:

Public relations : strategies and tactics / Dennis L. Wilcox ... [et al.].

版本说明:

6th ed.

出版发行项:

New York : Longman, c2000.

ISBN:

0321055551 :

载体形态项:

xxiv, 584 p. : ill. (some col.) ; 24 cm.

附加个人名称:

Wilcox, Dennis L.

附加个人名称:

Wilcox, Dennis L.

论题主题:

Public relations.

论题主题:

Public relations-United States.

一般附注:

Rev. ed. of: Public relations / Dennis L. Wilcox ... 5th ed. c1998.

书目附注:

Includes bibliographical references (p. 559-569) and index.

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