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- 000 00886nam 2200277Ia 450
- 008 910820s1991 njua 000 0 eng d
- 020 __ |a 0137216149 : |c CNY12.00
- 100 1_ |a Kotler, Philip.
- 245 10 |a Principles of marketing / |c Philip Kotler, Gary Armstrong. Annotations and instructor's manual by Richard G. Starr.
- 250 __ |a 5th annotated instructor's ed.
- 260 __ |a Englewood Cliffs, N.J. : |b Prentice Hall, |c c1991.
- 300 __ |a I-III, I-76, xxiii, 711 p. : |b col. ill. ; |c 29 cm.
- 504 __ |a Includes bibliographical references and indexes.
- 700 1_ |a Armstrong, Gary.
- 801 __ |a CN |b JDZXYT |c 20060412
- 905 __ |a JDZXY |d F713.50/29#