机读格式显示(MARC)
- 000 01435oam2 2200337 450
- 010 __ |a 7-5327-2604-5 |d CNY12.70
- 100 __ |a 20010927d2001 em y0chiy0121 ea
- 200 1_ |a 创新的法则 |A chuang xin de fa ze |e 新产品、新服务的创造和营销 |f (美)盖伊·川崎,(美)米凯莱·莫雷诺著 |g 俞宣孟译 |G yu xuan meng yi
- 210 __ |a 上海 |c 上海译文出版社 |d 2001
- 225 2_ |a 领导创新丛书 |A ling dao chuang xin cong shu
- 300 __ |a 统一题名:Rules for Revolutionaries:The Capitalist Manifesto for Creating and Marketing New Products and Services
- 304 __ |a 书名原文:Rules for Revolutionaries:The Capitalist Manifesto for Creating and Marketing New Products and Services.
- 510 1_ |a Rules for Revolutionaries:The Capitalist Manifesto for Creating and Marketing New Products and Services |z eng
- 517 1_ |a 新产品、新服务的创造和营销 |A xin chan pin xin fu wu de chuang zao he ying xiao
- 606 0_ |a 企业管理 |A qi ye guan li |x 销售管理 |x 研究
- 701 _1 |c (美) |a 川琦 |A chuan qi |b 盖伊 |4 著
- 701 _1 |c (美) |a 莫雷诺 |A mo lei nuo |b 米凯莱 |4 著
- 701 A1 |c (美) |a Kawasaki |A Kawasaki |b Guy |4 著
- 701 A1 |c (美) |a Moreno |A Moreno |b Michele |4 著
- 702 _0 |a 俞宣孟 |A yu xuan meng |4 译
- 801 __ |b JDZXYTSG |c 20050926
- 905 __ |a JDZXY |d F270/886