机读格式显示(MARC)

• 000 01074pam 2200337 a 450

• 001 0000197731

• 005 19990928103527.0

• 008 980414s1999 ohuab b 001 0 eng

• 010 __ |a 98007413

• 020 __ |z 03258885076 (hardcover)

• 020 __ |a 0324006039 (hardcover)

• 020 __ |a 0538885076 (hardcover) : |c CNY12.00

• 040 __ |a DLC |c DLC |d YDX |d ORW

• 041 __ |a eng

• 050 00 |a HF5415.2 |b .M382 1999

• 082 00 |a 658.8/3 |2 21

• 091 __ |a F713.50 |v 4

• 099 __ |a F713.50 |b 31#

• 100 1_ |a McDaniel, Carl D.

• 245 10 |a Contemporary marketing research / |c Carl McDaniel, Jr., Roger Gates.

• 250 __ |a 4th ed.

• 260 __ |a Cincinnati : |b South-Western College Publishing, |c c1999.

• 300 __ |a 1 v. (various pagings) : |b ill. (some col.), col. map ; |c 26 cm. + |e 1 computer disk (3 1/2 in.)

• 504 __ |a Includes bibliographical references and index.

• 650 _0 |a Marketing research.

• 690 __ |a F713.50

• 700 1_ |a Gates, Roger H., |d 1942-

• 801 __ |a CN |b JDZXYT |c 20061106

• 850 __ |b E00000968

• 905 __ |a JDZXY |d F713.50/31#*1

• 908 __ |a 0200003301